melissa guzmán

In this group project, we observed that marginalized groups were an often ignored user base for home improvement and home repair companies. We believed there was an opportunity to make their unique challenges more approachable through a mobile app with accessible instructional content.

Over the course of eight days, we researched, designed, tested, and presented a mid-fidelity mobile app that would take on the opportunity to help users feel empowered, informed, and safe.

We also realized that we were solving the wrong problem after user interviews. Pivot!